CASE STUDY – Scampers Natural Pet Store

The client

Scampers are an award-winning natural pet store based in East Anglia.

They have recently remodelled their business and we have supported them throughout the journey to becoming the UK’s leading retailer of biologically appropriate pet foods – revolutionising the way people care for their pets.

The concept

For this part of the project, we were asked to produce a short stills film to show in store beside the RAW foods section.

The film needed to explain the key benefits of RAW feeding, one aspect of feeding biologically appropriate dog and cat foods, and encourage owners to find out more.

The conclusion

We used Norman and Fish, the owners’ dogs, as our models, as they are a recognised part of the Scampers team.

We wanted customers to relate to the film and to see the real benefits that RAW feeding has brought to dogs they know.

The film is shown on Scampers’ You Tube channel, their website and in store.